Privacy Policy
Last Updated: 2026
London Song Company ("we," "us," "our," or "Company") operates the londonsongcompany.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the site includes:
- Personal Data: Name, email address, and other contact information you voluntarily provide when contacting us or subscribing to our newsletter.
- Technical Data: IP address, browser type, device type, operating system, and other device identifiers.
- Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, and navigation patterns.
- Cookies: Small text files stored on your device to remember your preferences and enhance your experience.
How We Use Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our website and services.
- To conduct analytics and track performance of affiliate links and referrals.
- To send you marketing communications and updates (with your consent).
- To personalise your experience and tailor content to your interests.
- To monitor and prevent fraudulent activity and security breaches.
- To comply with legal obligations and respond to lawful requests.
Cookie Policy
We use cookies to enhance your experience on londonsongcompany.com. Our cookies include:
- Essential Cookies: Required for site functionality and security.
- Analytical Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Track referrals to partner casinos and betting sites for commission purposes.
- Marketing Cookies: Used to deliver targeted advertising and measure campaign effectiveness.
You may control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking cookies may affect site functionality.
Third-Party Links
London Song Company provides links to third-party websites, including online casinos and betting platforms. We are an affiliate website and earn commissions from clicks and sign-ups through these links. We are not responsible for the privacy practices of third-party websites. We encourage you to review the privacy policies of any linked websites before providing your personal information. Third-party operators are solely responsible for their own data handling practices.
Your Rights
Under UK data protection law (including the UK General Data Protection Regulation - UK GDPR), you have the following rights:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate data.
- Right to Erasure: You may request deletion of your personal data (subject to certain exceptions).
- Right to Restrict Processing: You may limit how we use your data.
- Right to Data Portability: You may request your data in a portable format.
- Right to Object: You may object to processing of your data for direct marketing purposes.
- Right to Lodge a Complaint: You may submit a complaint to the Information Commissioner's Office (ICO).
To exercise any of these rights, please contact us using the details provided below.
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law. Typically:
- Contact information and subscriber data are retained for the duration of our relationship and for 3 years thereafter, unless you request deletion.
- Analytical and usage data are retained for 12 months.
- Cookie data are retained according to their individual expiration settings.
- Affiliate tracking data are retained as needed for commission verification and dispute resolution.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about how we handle your personal data, please contact us at:
Email: privacy@londonsongcompany.com
We will respond to your inquiry within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.